Organic – How it was misrepresented and maligned in the press
“Organic.” When that word first took root in our parlance people used it in business meetings to suggest that their project (or business) would grow unfettered. I don’t know about you, but this usage of “organic” along with other yuppie words (like “facetime”) made my head spin. But the reason “organic” wheedled its way into our vernacular was not because it implied that a business project would have a higher vitamin content. It just meant it wouldn’t be unduly cultivated […]